I want to get a small dining table for elementary school students, how do you enroll students?

Last night, I completed the work plan with several partners and collided with the year. Back at home at two o'clock in the morning, my mind was still excited. I don't remember when I fell asleep. I woke up again at 6 o'clock in the morning. Psychologically remembered that I hadn't handled the original dry goods, and today I will talk about the ideas and methods of enrollment. The marketing atmosphere calculated in the education industry in many areas is relatively light. If you think and adjust a little, you will have good results!
The recruitment of recruitment at the hosting class
Litically combing
The things that we want to understand that it may be much easier to do it again. What is the purpose of enrollment? To put it bluntly, it is nothing more than attracting students from other institutions or from their families to our institutions. After coming, it was attracted by our institutions' hardware, software, teaching concepts, etc., so as to achieve the purpose of children's learning here and parents here.
wants to understand the simple logic, then the first step is now, where is the parents? Parents are at the gate of the school. Parents are in the community. Parents are at the gate of the supermarket. Parents are on WeChat. Parents are on WeChat groups. Parents are in the circle of friends ... There are actually many channels and methods for enrollment. Today, I only talk about the parents in front of the school!
Basic work
The enrollment method that many friends who have just joined the industry is to spend two or three hundred yuan to print and print two thousand publicity singles pages, standing at the gate of the school, waiting for the parents who pass by. "Hello, take a look!" I posted a dozen hours in 2 hours, and it became more and more information. Then sitting in the custody class, he hurt his own, and even began to question his original choice.
The success probability of hair leaflets is about four to ten thousandths. That is to say, you send 1,000 orders out, maybe only less than 10 people call your mobile phone or add a micro star. This premise is that your publicity bill has a certain attraction (refer to the public account of another article "Parents read the leaflet you want to register? 10 minutes to learn the copywriting skills!") Although the probability is very low, the probability is very low, the probability is very low, the probability is very low, the probability is very low, the probability is very low, the probability is very low, the probability is very low, the probability is very low, the probability is very low, the probability is very low, the probability is very low, the probability is very low, the probability is very low, the probability is very low, the probability is very low, the probability is very low, the probability is very low, the probability is very low. But it is also the most basic way for enrollment.

Inning single skills
The school entrance, the gate of the community, the gate of the supermarket is where the leaflets can be issued, of which the school gate is the most efficient.
This orders that many people can think of are at noon and afternoon school. Often, this time is also relatively competitive. Many colleagues are promoting the issuing order, and urban management often likes to make fun.
The first one is half an hour before class in the morning. For example, the school is at 8:00, and then stay at the school gate at 7:30. At this time, there are almost no competitors, and you can even set the table support. Urban management did not go to work, nor did they come. Several people can quickly send a group of lists. Parents who are interested can stay simply or add WeChat. It is best to bring it to the institution to visit.
The second point is for the institution that provides late trust. At about 8:00 pm (according to the amount of jobs in the local school, the time can be early or late) is also a time point that is almost no competitive but the target customer is very many time points. Essence Parents successively took the children out of other custody classes, and the children finished their homework. It is a relatively relaxed moment. At this time, you walked over and handed a leaflet. In order to avoid vicious competition, do not stand directly at the entrance of the competition agency. One or two sentences introduce your institutional advantages, such as the recent custody of XX Primary School, what academic qualifications are the tutoring teacher, or the only Beijing Normal University training base in the XX region. At this time, parents' footsteps will slow down, and you can introduce while walking. If parents are interested, and parents Wei Xing, I tell parents that our custodian institutions will share pictures and teaching concepts of eating every day. Even if the parent, Wei Xing is successful through the order, of course, how can parents want to invite parents to visit our custody agency.
In invitation to visit
If parents show a trace of interest, they want to guide parents to visit the institution and lead parents to visit the four walls and eight districts of your campus (complicated, then specifically written), such as the front desk area, reading area . If parents are willing to visit, there will be more than 50%of the possibility of registration. After arriving at the institution, you can introduce your teaching concepts, qualifications, tutoring teachers, counseling standards, ingredients, recipes, disinfection of each meal, etc. Different parents have different attention points, and you can communicate in depth according to the attention of parents.

The recruitment of the hosting class
Setting standards
. As the saying goes, who sets the standard, who is the referee. When parents come to visit, they give several standards for selecting custody classes (you all have these standards, and other custody is not as good as your institution). For example, there must be a professional tutor. Professional desks and chairs, all personnel have health certificates. Maybe parents would not choose you at the time, but when he visited other institutions, he would involuntarily ask other teachers what education, health, where ingredients were purchased, etc., and the other party would not answer. Parents thought that your institution was the most professional. The chance of transactions after parents returns will increase greatly. All you need to do is to communicate in -depth attention from parents who are more interested in.
The transaction links
The pavement work before, all to let parents sign up for their children in our institution. Some parents have recognized your institution, but may still hesitate. At this time, we can throw out our marketing plan, such as a small box of Lego toy (boy gift) or a Barbie (girl gift) before signing up.
It before enrollment, you need to place a bunch of gifts in advance at the front desk or other conspicuous places. There are also methods for gift selection. Many people send schoolbags, stationery boxes, and test papers. How many children do you like these gifts? These are just what parents like. Don't know what toys your child likes? What toys do you sell when you go to the shop around the school? Going to the supermarket to ask salespersons what toys are the best -selling. When persuading parents to sign up, by the way, pick up the toy and send it to the child to ask him/she likes it? When he/she holds it in his hand, it will be much more difficult. At first glance, parents had a good feeling for your institution. Children also liked toys, and they signed up almost.
The enrollment is not a single thing, there is no shortcut to control the enemy. It is closely related to leaflets, campus arrangements, reception staff, marketing plan, and teaching concepts. Only by doing the above foundation can the enrollment work have the ideal results! If you need to reprint, please note at the end of the article: Original Article